Welcome to UCD2012, the first conference of its kind, focusing on user centred design in the real world. We are so thrilled to have such a talented group of presenters at the conference and especially proud that so many of them are locals. UCD2012 is a not-for-profit conference for the community and has only been possible due to the presenters donating their time and all the hard work of the volunteers on the committee.

It is wonderful that so many people have offered up their talents for free to better the community. It is also the first time that so many UCD related organisations have come together to offer the community a conference of this type. The combined efforts of BIMA, BCS, IEHF, IXDA and UXPA UK show that we have a strong community of really talented professionals.

UCD2012 is an economical and interesting alternative to attending international conferences, purely academic conferences or purely UX conferences. UCD2012 explores how User Centred Design is applied in a variety of disciplines. The conference focuses on UK based speakers who are the best in their field representing a variety of different organisation and companies, including Google, Channel 4, Tesco, Accenture, NHS and many more. Over the following two days you will get the opportunity to enjoy real world case studies, inspirational presentations and interactive workshops. The organising committee would like to sincerely thank the presenters, the sponsors and of course you for making it such a success.

I would also like to personally thank all the members of the committee and helpers for the many hours of voluntary hard work that has gone into organising an event like this. We hope that you will enjoy the conference and that we can make this an annual event.

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